
The United States Consumer Product Safety Commission recognizes September as Baby Safety Month. The observance focuses on educating parents and caregivers on creating safe environments for babies and young children. So, this week, we’re exploring a variety of products and practices and getting curious about how the responsibility for creating safe environments for infants and young children extends beyond parents and caregivers.
Generating profit over baby safety
The first concept to explore, which has been well-explored, is manufacturers’ and the industry’s commitment to profit over safety and health. Read Marketing of commercial milk formula: a system to capture parents, communities, science, and policy for a recent, comprehensive publication on marketing tactics. Another important document to consult is Countering Industry Arguments Against Code Implementation: Evidence and Rights-Based Responses which was just published this summer.
If you visit the The Juvenile Products Manufacturers Association website, you’ll find a section on “How to promote Baby Safety Month.” Does this snippet surprise you?: “It’s hard to keep parents away if you create a contest. Consider a Best Baby Photo Contest showing products being used properly according to instructions!” Proper use of products is important, no doubt, and consumers should have an awareness that they’re being used to generate profit first and foremost.
Head over to saferproducts.gov, search infant formula and you’ll find thousands of submissions of incidents and responses from businesses which almost always pin fault on the parent/user.
Poke around resources from the US Stakeholders Codex Committee on Contaminants in Foods (CCCF). In doing so, I was alarmed by “Maximum level for melamine in liquid infant formula”, so I consulted some colleagues to gain a better understanding. 
Nikki Lee replied: “Remember the melamine crisis in Chinese formula in 2009? ‘A major food safety incident in China was made public in September 2008. Kidney and urinary tract effects, including kidney stones, affected about 300,000 Chinese infants and young children, with six reported deaths. Melamine had been deliberately added at milk-collecting stations to diluted raw milk ostensibly to boost its protein content. Subsequently, melamine has been detected in many milk and milk-containing products, as well as other food and feed products, which were also exported to many countries worldwide.’
Melamine has no nutritional value. The best that can be said is that in ‘small amounts’, it is not harmful. It can be an accidental contaminant. Are the formula manufacturers trying to get away with a certain level that will be deemed acceptable, because the manufacturing process can’t keep all melamine out of formula?”
And Karin Cadwell suggested: “My understanding is that melamine could trick the tests of how much protein there is in the product and the manufacturers could sell the removed protein for a profit elsewhere. I am struck with the similarities with the cinnamon in the applesauce. My spidey sense gotten from reading between the lines, is that lead and chromium were added to increase the weight of the cinnamon when being sold by weight.”
Author Valerie McClain explores how policy affects infant health and safety on her Substack. Check out her June 2024 commentary on formula recalls.
Multinational corporations work to influence infants’ and young children’s diets in so many ways in order to increase their profits. Check out How Nestlé gets children hooked on sugar in lower-income countries for instance.
Diets aren’t the only things targeted and marketed. In 2023, a report was released covering nursing pillows and infant deaths. The report elicited a response on behalf of a bunch of manufacturers and retailers trying to sell their product, shrouded in a feminist tone.
[More on profit over health and safety: The big issue with ‘Big Formula:’ Americans want paid parental leave, the formula industry says it’s bad for business, Conflicts of interest everywhere one turns, Breastfeeding advocate battles formula companies, protects mothers and babies, Industry lies and the Code, Food before one is NOT just for fun]
Our planet and baby safety
The manufacturing, use, and movement of products tolls our planet and therefore the health and safety of babies and children. Commercial milk formula leaves an ecological footprint while direct breastfeeding doesn’t. We’ve covered this extensively on Our Milky Way, how infant and young child health and planetary health go hand in hand.
Now consider this headline: Breast milk can expose babies to toxic ‘forever chemicals’.
“For decades, physicians and scientists have touted breast milk as liquid gold for its immunological benefits.
But nursing parents with considerable exposure to cancer-linked ‘forever chemicals,’ or PFAS, may unwittingly be exposing their babies to these compounds as well…” the author begins.
The article acknowledges contaminated water could be a potential source of PFAS which infant formula is often mixed with. The author also includes that “the benefits of nursing likely outweigh the potential risk of PFAS exposure through breast milk.” [Note the language used here. There are generally no benefits to breastfeeding. Instead, there are risks associated with not breastfeeding.]
Nikki Lee asks some important questions: “Why doesn’t formula get tested for these chemicals? Do folks believe that somehow cows are protected against pollution?”
There will be risks associated with any variation of infant feeding.
Healthy Children Project’s Karin Cadwell points out that if toxins are being detected in human milk, it means we need to reconsider the products being used in industry.
The author of Study Finds High Levels of Toxic Chemicals in Mothers’ Breast Milk quotes Erika Schreder, science director at Toxic-Free Future who shares a similar sentiment: “’If we want to make pregnancy and breastfeeding safe and free from PFAS, we really need to eliminate the use of these chemicals and products, so that we can have clean food, clean air, and clean water… We really don’t believe that responsibility should be placed on individuals when we need regulations to end the use of these chemicals.’”
[More on One Health: Glints of hope and control in a burning world, The tide is turning, Breastfeeding is eco-friendly]
Detachment parenting and baby safety
On a Wait Wait Don’t Tell Me: The Oddly Informative News Quiz, a comedian jokes about our nation’s detachment parenting style: “You can actually go weeks without touching your child.”
We’ve reflected on this phenomena in Absurd and awesome products, Implications of mother baby separation, Breastfeeding is collaborative, and Proximity and Profit.
Regardless of infant feeding method, feedings provide the opportunity for a loving, intimate interaction. Not only do products like the one pictured to the right promote solitary, disconnected feeding, they also induce the risk of choking and aspiration. It’s important to consider why parents might be drawn to products that promote separation. Are they overwhelmed? Do they lack support from other humans? Have they been manipulated by marketing?
More to explore on baby safety, products, profit, and health
- Enhancing national network of nonprofit donor milk banks and diversifying nation’s production of infant formula to secure infant nutrition in U.S.
- Center for Science in the Public Interest (CSPI)
- The artificial womb
- Historic and cultural perspective on symbol for hazardous substances Mr. Yuk
- Information on safe babywearing
- Connecting to Mother Earth: Toxic chemicals and their impact on maternal child health
- Health over profits
- Safe sleep
- More like human milk? Lee offers: “This whole process of working to make commercial milk formula more like human milk is insane because it is not sustainable, it is environmentally taxing and can never approach the dynamic process of lactogenesis in humans. It is also denying mothers the health benefits of breastfeeding: reduction in reproductive cancers, and greater cardiovascular, metabolic and neurological health. Why not put that investment, that money, those dollars towards supporting paid maternity leave?”
September is also National Preparedness Month. Check out our pieces on infant and young child feeding in emergencies (IYCF-E) here.












